MARKETING-TRADE-SALE

The Objective of the Training

This specialty aims to respond to a need expressed by businesses: surround of commercial
equipped, perfectly impregnated with the logic marketing, sensitized on the changing needs
of the consumer and oriented toward the development of sales in an environment
characterized by the competition.

The Powers Sought

General Skills

  • Understanding of the international economy
  • The mastery of foreign languages; cross cultural 
  • The Ability to negotiate
  • The understanding of the professional environment
  • To be able to work under pressure
  • The adaptability.

Specific Skills

  • Understand strategic logic marketing
  • Understand the challenges faced by thebusiness in a competitive environment
  • Understand the determinants of the commercial success of thecompany
  • Sell in anaffordable manner and cost effective
  • Lead a sales team toward theachievement of objectives
  • Animate a point of sale
  • Do the carry out bench marking to increase sales

Outlets

  • Facilitator of the sales
  • Attached to the customership
  • Sales representative
  • Responsible for the sales

Access condition

Be a holder of GCE A/L, or any equivalent diploma. Admission is based on the review of the application file

Our program

Semester I

Semester II

Semester III

Semester IV